
WordPress still runs 40.8% of the web, but in 2025 its ecosystem produced 11,334 vulnerabilities and only 49% of its sites pass Core Web...
August 17, 2026
Operational guide to AI video tools in 2026: text-to-video (Runway, Pika, Sora), AI avatars (HeyGen, Synthesia), edit assist (Descript,...
July 10, 2026
GA4 setup for tracking traffic from ChatGPT, Perplexity, and Gemini in 2026. Source filters, UTM strategy for links in custom GPT/MCP, real...
July 9, 2026
Paying for link building and keyword SEO delivers less and less: AI engines cite the brands the press names. Ahrefs: unlinked mentions...
June 20, 2026
Getting cited by ChatGPT, Perplexity and Gemini in 2026 depends above all on earned media: 84% of AI citations come from mentions on...
June 3, 2026
Operational comparison of the 5 citation monitoring tools for ChatGPT, Perplexity, Gemini in 2026: Profound, Otterly.ai, Peec AI, Athena...
May 9, 2026
Practical guide to AI in advertising for SMBs in 2026: Performance Max and Smart Bidding, Meta Advantage+, AI creative tools...
May 5, 2026
Three realistic AI marketing stacks for SMBs in 2026 at €0, €100, and €500/month budgets. Expected ROI, free tiers that actually work, when...
May 5, 2026
SEO and GEO (Generative Engine Optimization) coexist in 2026. Comparison table of 15 operational differences across keyword research,...
May 5, 2026
Operational comparison of the 10 AI tools for SEO in 2026: Surfer, Frase, MarketMuse, Clearscope, NeuronWriter, Outranking, Semrush AI....
May 5, 2026
Evidence-based comparison of 12 AI tools for writing copy in 2026: ChatGPT, Claude, Gemini, Jasper, Copy.ai and others. Real prices, free...
May 5, 2026
How to structure JSON-LD schema markup so ChatGPT, Perplexity, and Gemini cite your content in 2026. FAQPage, HowTo, Article+author,...
May 5, 2026
MIT 2025 study on 300 GenAI deployments: 95% of pilots produce zero P&L impact. The 7 mistakes that doom them and the framework to avoid...
April 28, 2026
94% of B2B buyers use ChatGPT before contacting vendors. Forrester, Gartner, 6sense and Semrush data on the value of LLM referral traffic...
April 14, 2026
2026 consumers distrust 'made by AI' products: Edelman, Pew and Kantar measure the trust gap. How to communicate AI without losing your...
March 26, 2026
Originality.ai detects 30-50% LLM output on evergreen queries. Google SpamBrain 2025 hits scaled content abuse. How to produce AI-proof...
March 19, 2026
Between 58% and 68% of Google searches end without a click. With AI Overviews, organic CTR drops by 61%. Here is how SMEs can adapt and win...
March 13, 2026
OpenAI turned on ads in ChatGPT in February 2026: 60$ CPM, 200,000$ minimum per brand. What really changes for AI trust and SME GEO...
March 13, 2026
Beyond ChatGPT and Midjourney: 20 lesser-known AI tools we tested in 2026, from Descript to n8n. Pricing, pros/cons and real use cases for...
February 21, 2026
We tested the best AI websites in 2026 (ChatGPT, Claude, Perplexity, Midjourney): which deliver ROI, which burn budget and why strategy...
November 14, 2025
10 free AI websites tested by Deep Marketing in 2026: ChatGPT, Claude, Gemini and more. Real limits, business use cases, and honest pros &...
July 14, 2025
The 30 best artificial intelligence websites for marketing and creativity in 2026: a broad list in 6 categories (text, images, video, data,...
September 16, 2024
Our neural networks expert explains how the most advanced AI works. In the simplest way possible!
February 15, 2024
MMM: Statistics, machine learning, power, and logic to break free from the tyranny of simplistic conversion attribution models
February 9, 2024I'm Francesco Galvani, founder of Deep Marketing. Every two weeks I write a letter on what actually works in marketing: evidence-based, with the sources in plain sight and my opinions in full. The letter is written in Italian.
The Treccani Encyclopedia cites me among those fighting the marketing snake-oil gurus.