A universal monument, a mission without borders.
The Duomo di Milano is not just a cathedral. It is the symbol of a city, an uninterrupted construction site lasting 637 years. Custodied by the Veneranda Fabbrica del Duomo di Milano, founded in 1387.
In 2014, the International Patrons of the Duomo di Milano Inc. was established in New York as a 501(c)(3) public charity, with annual revenue of approximately $6 million.
The challenge: communicating centuries of history to a global audience.
The task was to redefine the entire communicative identity of an organisation operating at the intersection of Italian millennial history and American philanthropic culture.
Our approach: prestige, authenticity, international reach.
The complete rebranding redefined the foundation's visual identity. Institutional communication transformed the donor from simple benefactor to active protagonist in heritage preservation.
Website design and digital strategy.
The foundation website was designed as an immersive experience guiding visitors from heritage discovery to concrete donation action.
"Save the Saint": restoring the memory of Saint Cabrini.
The programme dedicated to restoring the statue of Saint Frances Xavier Cabrini received a $100,000 grant from NIAF.
